4 Steps to Unbeatable Advertising
Have you noticed that some people seem to constantly get the most reliable offers? Yes, you pay full price and feel like you’re fine until they come up with the same thing, only they pay a few hundred dollars less. It really gets your goat! How do they do it? They are not afraid to ask for additional discounts.
Well, don’t sell yourself because you didn’t ASK the next time your marketing rep shows up! Even if you already got the Limit, ask for a bigger one. You haven’t… because you didn’t ask.
Bigger is always better… or is it? When it comes to Marketing, don’t be surprised if some of your short ads are more successful than big, more expensive ads. Cutting marketing size and costs doesn’t mean you’ll cut results!
- Free Exploits
What is the big difference between marketing and Convey? … who did the Talking. Yes, when you sell yourself, it’s Marketing. When someone else sells you, it’s publicity… and it generates credibility and interest you don’t want to miss.
Experience alternative ways to get your business in the spotlight. Do you have news… write a press release? Write several “how to” articles with short bylines at the end and release them to ezines, magazines, newspapers, and other publishers. Why not promote the products of non-competitors behind for them merchandising yours… think of alternative markets they fully influence!
Yes, there are many ways out there to get free advertising that will boost your business. Of course you won’t be able to fully rely on the free ones, but hey, you can get a little extra for free!
- Increase Your Excitement
Is your deal too good to pass up? If not, you need to upgrade. Hey, I’m not talking about reducing costs even more… you still have to make a profit. You can make the deal sweeter simply by increasing the reader’s competence about the value of the product, or inserting a bonus that is considered Profitable, but at a small cost.
Encourage people today with expiration. Yes, open pleasure encourages procrastination… which leads to …yes, going nowhere. When a customer knows he has until Saturday to buy an item he would have overpaid on Sunday, he will prioritize going to your store.
Marketing doesn’t have to delete your bank account to be effective. As you learn to negotiate, find out when a smaller ad is just as effective as a big one, request a Coupon code, and create an offer that’s impossible to refuse, you’re on your way to skyrocketing profit margins!